The system has an entirely empirical base. Patented as the binary nature of language, the system captures the "either-or" nature of thought. As we naturally "Flip" ideas and details from one point of emphasis to another, we try to "say things better." This system turns the "default" of Flipping into design.
A classroom teacher can immediately utilize theExact Word's® technology, exercise-books, software, wall charts, markers, and teaching aids. All materials, hard-copy texts, and software guide students to combine conventional structure with context for thought. These processes become guidelines for better communication beyond grammar. A student can practice, over and over, without boredom.
As yet, no national consensus exists for language-arts criteria. theExact Word,® however, has used a consistent set of criteria for adults since 1989 and now also for secondary-school students. These criteria evolved from questioning hundreds of adult professionals about their communications needs and the writing and communications problems which beset them routinely in the workplace.
theExact Word® gathered insights for these criteria from 300-400 adult participants in the university setting. Those graduate and under-graduate adult students identified the writing and communications skills which made academic or teaching life difficult and which would best improve both personal or professional life for them. Thereby, Dr. Janet Kaufman has validated the system with these university students who plan to teach or already teach now. This site includes their reflections and expectations. Any school system could expect the same.